The Great Reset
A Time cover depicting The Great Reset
|Date||June 2020 - Present|
|Participants||World Economic Forum/Strategic Partners|
|Perpetrators||World Economic Forum|
|Exposed by||Cory Morningstar|
|Interest of||Bain & Company, "Philip Cross", Daily Expose, Herman Gref, Kyriakos Mitsotakis, Maria Ramos, Mark Rutte, Klaus Schwab, Brandon Smith, Francesco Starace, Carlo Maria Viganò, Ernst Wolff|
|Interests|| • “Climate change”|
• Population control
• Monetary reform
|Description||"A historical moment to shape the system for the post-corona era" by handing over official control to large corporations rather than governments.|
The Great Reset is the name given to the 50th meeting of the World Economic Forum, held in June 2020.
Peter Koenig termed it in October 2020 “the antidote to 'democracy'. As envisaged, it seems to be a total corporate takeover of all aspects of life. Using a technocratic biosecurity state apparatus to implement the changes, it will mean extensive restrictions on the physical environment around people, a forced digitization, and a loss of bodily autonomy (i.e. a say in your own health decisions).” 
Build Back Better is a slogan associated with the policy.
- 1 Official narrative
- 2 Origins
- 3 Own words
- 4 Criticism
- 5 Key concepts
- 6 Practical Implications
- 7 COVID-19
- 8 End goal and monetary reform
- 9 Examples
- 10 Related Quotations
- 11 Related Documents
- 12 References
The project aims to connect "key global governmental and business leaders" in "a historical moment to shape the system for the post-corona era". It envisages a "stakeholder capitalism" solution, where the big corporations become "trustees of society".
Noticeably left out of all these plans is any democratic participation, where people genuinely can decide over their own futures on a local level. The democratic process in the Great Reset is reduced to engagement with global governmental leaders and "stakeholders", i.e. self-appointed community leaders from NGOs, more often than not with positions dovetailing with the big corporations.
The forum launch also strongly hints at a reduction in material living standards for average citizens (but maybe not so much the owners of corporations or Prince Charles), especially in developed countries; "a change of lifestyles" to a green economy including pushing through a "rapid growth in digital" - as opposed to physical goods and services, like travel. The launch mentions "employment opportunities" and "opportunities for all" to "close the gaps in equality", but does not mention living standards.
“As we move from rescue to recovery, therefore, we have a unique, but rapidly shrinking, window of opportunity to learn lessons and reset ourselves on a more sustainable path. It is an opportunity we have never had before and may never have again. We must use all the levers we have at our disposal, knowing that each and every one of us has a vital role to play.”
Charles Mountbatten-Windsor (Jun 3, 2020) 
“#TheGreatReset initiative is designed to ensure businesses and communities ‘build back better’ by putting sustainable business practices at the heart of their operations as they begin to recover from the coronavirus pandemic.”
Charles Mountbatten-Windsor (Jun 3, 2020) 
The Great Reset concept is heavily promoted by WEF Executive Chairman Klaus Schwab, who envisages a "comprehensive approach" to shape the future, integrating "all organizations and people with innovative ideas". Who these people and organizations are and what sort of ideas will be prominent, can be discerned from the speakers at the launch of the initiative: Kristalina Georgieva from the IMF, Brad Smith from Microsoft, Bernard Looney from British Petroleum and Prince Charles of Britain. And the strategic partners which will help formulate the action plan, consist of a hundred of the most ruthless companies in the world.
Klaus Schwab, along with his co author Thierry Malleret, published a book entitled "COVID-19: The Great Reset" in July 2020. "It's not enough to change a few policies or address short-term issues, what we need is a change of mindset, of lifestyles, of business models," said Schwab.
“The Great Reset is one of the labels of what I call »ultra-capitalism«. In this variety of capitalism, the plan is to expropriate all private property that has not yet been absorbed into big corporate property, including the portfolios of large holding companies like BlackRock and Vanguard. Capitalism by itself tends to concentrate and centralise ownership, but in light of popular unrest and economic dysfunction, the WEF project is to accelerate this process top-down and so complete the capitalist trajectory. Private property other than held by the largest units must disappear and the WEF slogan, »You will own nothing and be happy« refers to the presumed end-state of the system. No private car ownership, ideally no air travel, and a slow expropriation of private home ownership would certainly assure the first part of the slogan.”
Kees van der Pijl (6 August 2023) 
“You know what would be a 'Great Reset'?
In a 2019 op-ed, Schwab opined that the “shareholder capitalism,” embraced by most Western corporations, which holds that a corporation’s primary goal should be to maximize its profits, and the second model, of “state capitalism,” is no longer sufficient. He wrote that "Business leaders now have an incredible opportunity" which "positions private corporations as trustees of society". The US Business Roundtable, America’s most influential business lobby group, announced in 2019 that it would formally embrace this "stakeholder capitalism".
"Fourth Industrial Revolution"
"Build Back Better"
|"The Great Reset & Build Back Better" people featured, in order: Tony Blair, Greta Thunberg, Caroline Lucas, Andrew Cuomo, Hillary Clinton, Nancy Pelosi, Bill Clinton, Justin Trudeau, Boris Johnson, Elizabeth Warren, Barack Obama, Joe Biden, Bill Gates, Layla Moran, Kamala Harris, CBSN's Tanya Rivero, King Charles, Kristalina Georgieva, Prince Harry, Sadiq Khan, Jacinda Ardern, António Guterres, Klaus Schwab.|
This slogan has been used by many politicians across the world. For instance, Joe Biden's campaign during the 2020 US presidential election was centred on "Build Back Better". As President, Joe Biden proposed a "Build Back Better" framework which:
- Stops large, profitable corporations from paying zero in tax and tax corporations that buyback stock rather than invest in the company.
- Stops rewarding corporations for shipping jobs and profits overseas.
- Asks the highest income Americans to pay their fair share.
- Invests in enforcing our existing tax laws, so the wealthy pay what they owe.
- "I think we can break the package up, get as much as we can now, and come back and fight for the rest later."
However, it is less clear what the slogan means in the UK:
At the 2021 Conservative Party conference, Prime Minister Boris Johnson championed the event's "Build Back Better" slogan, saying that the UK's recovery from the COVID crisis will not see a return to the "status quo ante".
The Prime Minister posted three videos on his Twitter account with the hashtag #BuildBackBetter.
Another video shows the PM spreading butter on toast and then he looks to the camera and says "build back butter".
The whole program ties in with how Greta Thunberg, as a representative of "civil society", was given lots of attention at the 2019 and 2020 WEF summits, at which she stated that "our house is on fire", calling for "urgent action, stressing the need for 'real zero' emissions."
Several "stakeholders" have pronounced to the WEF how they envisaged a Great Reset:
- Microsoft's Brad Smith stated "As people return to work, we can continue to expect digital technology and data fundamentally to be the infrastructure for this decade and for the Great Reset." He further stated that (an unspecified) 'we' need to sustain people's ('their') trust. "This means protecting their privacy, their security, and ensuring that new technologies, especially artificial intelligence are deployed responsibly around the world."
- Kristallina Georgieva from the IMF stated that "The digital economy is the big winner of this crisis," and suggested "public and private investments for low-carbon industries, bizarrely stating - this from the institution that has done most to deepen world inequality -that she wants a "fairer"society.
- UN Secretary-General António Guterres stated "We must build equal, inclusive, sustainable societies, that are more resilient in the face of pandemics and climate change".
- Ajay Singh from MasterCard wanted to "bring the private sector to the party", but where one needed enormous trust between the private and public sector for this to actually work".
- Saadia Zahidi, Head of the New Economy and Society at the World Economic Forum opined “Businesses have an opportunity to affect change in not just their own workforces, the communities that they represent, but through their advertising, through their products, they have the power to change society”. He also envisages "a completely different approach to the content and delivery of education," an "education 4.0"
- Geraldine Matchett, CFO at Royal DSM, sees the crisis as a great equalizer between the sexes in terms of constraints. She wants to reinvent the workplace, "where the 9-5 or 9-10" [sic] depending on the kind of job, "is gone".
Of course, these government officials, activists and influencers can’t impose a systemic change of this size on their own. Which is why they have already started to activate vast networks of left-wing activists from around the world, who will throughout 2021 demand changes in line with the Great Reset.
According to the World Economic Forum, its 2021 Davos summit will include thousands of members of the Global Shapers Community, youth activists located in 400 cities across the planet.
|"The Privacyless, Freedomless Smart City of 2030 the Elite Are Engineering" a video by Truthstream Media from January 2017|
COVID-19 might have been designed to furnish a pretext for carrying out the Great Reset. The lockdowns caused innumerable small and medium business shutdowns while further consolidating ownership in a few hands.
Brazilian Foreign Minister Ernesto Araújo criticised the Great Reset at Davos. On Independence Day, 9 September 2021, hundreds of thousands of Brazilians marched in opposition to the Great Reset.
End goal and monetary reform
- Full article: Monetary reform
- Full article: Monetary reform
On 4 February 2022, Neil Clark tweeted:
- ‘In the future you will own nothing and you will be happy’.
"Owning nothing" does of course not translate to communism; the idea is that people are required to rent, lease or pay other forms of interest on everything, from cars to house hold utilities from a superclass who owns everything.
Martin Armstrong suggests (see his quote below) that "The Great Reset" is just another word for monetary reform. The IMF agrees: We must seize this new Bretton Woods moment. - (Kristalina Georgieva, IMF Managing Director Washington, DC, October 15, 2020)
Monetary reforms are a systemic (mathematical) necessity in a our current monetary system due to the exponential growth of debts and money supply over time. Armstrong and others (Bernd Senf) agree that approximately every 70 years a major monetary reform must happen. The history of financial "resets" shows an astounding high count of incidences where old money is declared invalid and a new type of money decreed.
In this view, Klaus Schwab is not a visionary; his "job" is simply to announce the inevitable with obfuscation decorating the fact that exponential growth is not sustainable in the long run. The SDS may have learned about these money mechanics by observing the buildup phase to the great depression in 1929 and hundreds of collapses of currencies over the past centuries.
Lockdowns, sanctions and most importantly the "green agenda" (CO²-punishments) all serve to drive down economic activity, which might be a precondition for a soft landing as opposed to a crash scenario like in 1929. Interestingly, sanctions (leading to very high oil prices), lockdowns and CO2-taxes seem to continue, even after the "cause" they were purportedly introduced for ceases to exist. Putin, as "WEF global leader", may therefore "support" the drive towards a "reset" with his Invasion of Ukraine.
|15-minute city||Preventative measure to mitigate climate change or part of a nascent global control grid?|
|Fourth Industrial Revolution||An euphemism to describe the ongoing automation of traditional manufacturing and industrial practices, using modern smart technology, leading to a self-predicted 20/80 society|
|French Covid debt commission||"We must reinvent a way of managing public finances after this brutal shock"|
|2021||“Wall Street and Central banks are trying to take ownership of nature and the global commons why we are being pushed into a virtual world, the "metaverse." These aren't isolated events, put the pieces together. "You'll own nothing and be happy" is the beginning, not the end.”||Whitney Webb||December 2021|
|Ernesto Araújo||“I’m not a great fan of the concept of the great reset. We don’t have anything against what’s in it […] but what’s not there — the concept of freedom and democracy”||Ernesto Araújo||March 2021|
|Jacques Attali||“A major pandemic would raise awareness of the need for altruism, at least self-interested. History teaches us that humanity only evolves significantly when it is truly afraid: then it first sets up defense mechanisms; sometimes intolerable (scapegoats and totalitarianisms); sometimes futile (distraction); sometimes effective (therapeutic, if necessary setting aside all previous moral principles). Then, once the crisis has passed, it transforms these mechanisms to make them compatible with individual freedom and to include them in a democratic health policy. The beginning of the pandemic could trigger one of these structuring fears.”||Jacques Attali||3 May 2009|
|COVID-19/Purposes||“The MOTIVE is to default on all government debts and to hide their failure, Schwab is presenting this as you will own nothing and be happy because governments will erase all debt. Pension will be replaced by Guaranteed Basic Income.|
So while everyone argues over COVID, vaccines, COVID passports, and lockdowns, the real plot is never discussed. This is what 2032 is all about. It is the end of an era that began with Keynesian Economics and the Great Depression. Part of Schwab’s 2030 agenda is to end democracy they call “populism” for we are too stupid to know what is best for us, when it is all about them retaining power.”
|Martin Armstrong||17 December 2021|
|Climate change/Preparation||“There are many reasons to pursue a Great Reset, but the most urgent is COVID-19 (...) climate change could be the next global disaster with even more dramatic consequences for humankind.”||Klaus Schwab||3 June 2020|
|Climate change/Preparation||“[...] and let me give you two examples for what could be driving our new global agenda. The first example is climate change. Climate change is the looming crisis behind Covid; and the loss of biodiversity is a main driver of today's and potentially future pandemics.”||Ursula von der Leyen||19 February 2021|
|Jeremy Farrar||“There is no peacetime any more...Preparedness and readiness is a constant and needs to be part of the fabric of society... My preference would be to streamline the architecture of global health with the WHO in the middle of the web, convening, advising, guiding and providing an emergency response... Crumbs from the table will not cut it in the era of pandemics.”||Jeremy Farrar||2021|
|Fourth Industrial Revolution||“Consider the unlimited possibilities of having billions of people connected by mobile devices, giving rise to unprecedented processing power, storage capabilities and knowledge access. Or think about the staggering confluence of emerging technology breakthroughs, covering wide-ranging fields such as artificial intelligence (AI), robotics, the internet of things (IoT), autonomous vehicles, 3D printing, nanotechnology, biotechnology, materials science, energy storage and quantum computing, to name a few. Many of these innovations are in their infancy, but they are already reaching an inflection point in their development as they build on and amplify each other in a fusion of technologies across the physical, digital and biological worlds.”||Klaus Schwab|
|ID2020||“Beyond the enormous economic interests that motivate the promoters of the Great Reset, the imposition of the vaccination will be accompanied by the requirement of a health passport and a digital ID, with the consequent contact tracing of the population of the entire world. Those who do not accept these measures will be confined in detention camps or placed under house arrest, and all their assets will be confiscated.”||Carlo Maria Viganò||25 October 2020|
|John Kerry||“And yes, it [the Great Reset] will happen...and I think it will happen with greater speed and with greater intensity than a lot of people might imagine”||John Kerry||17 November 2020|
|Naomi Klein||“In short, the Great Reset encompasses some good stuff that won’t happen and some bad stuff that certainly will and, frankly, nothing out of the ordinary in our era of “green” billionaires readying rockets for Mars. [...] And yet search for the term “global reset” and you will be bombarded with breathless “exposés” of a secret globalist cabal, headed by Schwab and Bill Gates, that is using the state of shock created by the coronavirus (which is probably itself a “hoax”) to turn the world into a high-tech dictatorship that will take away your freedom forever: a green/socialist/Venezuela/Soros/forced vaccine dictatorship if the Reset exposé is coming from the far right, and a Big Pharma/GMO/biometric implants/5G/robot dog/forced vaccine dictatorship if the exposé hails from the far left.”||Naomi Klein||8 December 2020|
|Christine Lagarde||“I think the world that we will live in, will bear the stigmas of COVID. By that, I mean, we will not travel in the same way, as opportunistically and as randomly as we did. We probably will not socialize in the same way, as close to each other. And we will probably shift to better protection of biodiversity and better protection of the climate than otherwise we would have had.”||Christine Lagarde||1 September 2021|
|Charles Mountbatten-Windsor||“We've so degraded natural systems, eco-systems, biodiversity, that it's becoming increasingly impossible for nature to sustain us...At the moment it's all take, take. Now we've reached the situation where we really need four planets like earth to survive or provide enough for everybody....So what do we do? Without doubt we must now put ourselves on a war-like footing, approaching our action from the perspective of a military-style campaign. That way, working together we can combat this most grave and urgent challenge. If we have the resolve to shift our trajectory we must start now, by bringing forward our net zero target.”||Charles Mountbatten-Windsor||2020|
|Klaus Schwab||“[...] the pandemic represents a rare but narrow window of opportunity to reflect, reimagine, and reset our world to create a healthier, more equitable, and more prosperous future.”||Klaus Schwab||3 June 2020|
|Maurice Strong||“What if a small group of world leaders were to conclude that the principal risk to the Earth comes from the actions of the rich countries? And if the world is to survive, those rich countries would have to sign an agreement reducing their impact on the environment. Will they do it? The group’s conclusion is ‘no’. The rich countries won’t do it. They won’t change. So, in order to save the planet, the group decides: Isn’t the only hope for the planet that the industrialized civilizations collapse? Isn’t it our responsibility to bring that about?|
This group of world leaders form a secret society to bring about a world collapse. It’s February. They’re all at Davos. These aren’t terrorists – they’re world leaders. They have positioned themselves in the world’s commodity and stock markets. They’ve engineered, using their access to stock exchanges, and computers, and gold supplies, a panic. Then they prevent the markets from closing. They jam the gears. They have mercenaries who hold the rest of the world leaders at Davos as hostage. The markets can’t close. The rich countries…?”
|Transhumanism||“The 4th Industrial Revolution will lead to a fusion of our physical, our digital and our biological identities.”||Klaus Schwab|
|Universal Basic Income||“Covid-19 is the catalyst for the Great Reset, in which universal basic income plays a securing role. Universal Basic Income (UBI) is the strategic solution to protect the ruling classes from Molotov cocktails and global civil unrest by those being methodically dispossessed of their occupations, dignity and self-preservation – the working class, much middle class, peasantry, artisans, and those that comprise the informal economy that presides in the Global South. Disclosures on coming “disbanding of existing safety-net programs” are not included in the foundation-funded marketing campaigns.”||Cory Morningstar|
|Universal Basic Income||“When UBI begins to be rolled out globally, one can expect public healthcare to slowly disappear, replaced by privatized services (largely Telehealth). Further, UBI payments will be linked to benefits via blockchain – ensuring full spectrum compliance and servitude of whole societies. Billionaires are supporting/financing UBI marketing campaigns for good reason: it is preferable to pay a pittance to the citizenry than to risk losing the social license that allows for the continued decimation of the Earth, coupled with the continued exploitation of those most oppressed and vulnerable.”||Cory Morningstar|
|WHO/Pan-European Commission on Health and Sustainable Development||“This pandemic has shown the weaknesses of our societies concerning political and societal resilience. Based on past experiences, we have a limited time window to bring about much-needed change. We must use the current political will and momentum to strengthen the resilience of our society to be able to withstand future pandemics.”||Tarja Halonen||March 2021|
|Document:Charles' Empire - the Royal Reset Riddle||Article||9 September 2022||Winter Oak||Charles and his ruling class collaborators have to dress up their insidious Great Reset agenda as “doing good”, as “philanthropy” or “conservation”, because they know that otherwise the rest of us would not go along with it.|
|Document:Our Spartan Future: Neo-feudalism||Book excerpt||2011||Rosa Koire||Rosa Koire's assessment why policies lead to undesirable outcomes.|
|Letter||26 November 2020||Mark Rutte||Mark Rutte's letter to Klaus Schwab, thanking him for sending a copy of the book "COVID-19: The Great Reset".|
- “Democracy” vs. Covid – A No-Go , 23 October 2020
- "BUILD BACK BETTER: JOE BIDEN’S JOBS AND ECONOMIC RECOVERY PLAN FOR WORKING FAMILIES"
- The Build Back Better Framework – President Biden's Plan To Rebuild The Middle Class"
- "Build Back Better plan could pass in chunks, Biden says"
- "Build Back Batter"
- "Build Back Butter"
- "Build Back Bitter"
- "Boris Johnson releases bizarre Twitter videos for #BuildBackBetter campaign"
- https://thehill.com/opinion/energy-environment/504499-introducing-the-great-reset-world-leaders-radical-plan-to saved at Archive.is
- "Yup. We’re in the next phase of the WEF’s ‘Great Reset’"
- Why should I own a refrigerator, if I can lease one and always have the latest model? asks a WEF member[Who?] on the WEF website[Where?].
- see Overpopulation#Debunking_Malthusian_claims for debunking the WEF's (Club of Rome) simplified notion, that population growth is the single most important factor to blame. Probably, what is actually exponentially growing is debts/credits and with it an escalation in predator prey dynamics.
- The WEF program may serve to both lobby and control (manipulate) their members. Putin was put in a double-bind situation, facing two bad options, whether he attacked or not.
- Wladimir Putin erklärt Fiatgeld-System für gescheitert https://deutsche-wirtschafts-nachrichten.de/518435/Wladimir-Putin-erklaert-Fiatgeld-System-fuer-gescheitert