Poynter Institute

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Group.png Poynter Institute   Facebook Twitter WebsiteRdf-icon.png
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Motto Democracy needs journalism. Journalism needs Poynter.
Founder Nelson Poynter
Headquarters St. Petersburg, Florida, USA
Type School of Journalism
Interests “Fake News”, journalism, democracy

The The Poynter Institute for Media Studies is a non-profit "school for journalism and democracy"[1] located in St. Petersburg, Florida. It owns the Tampa Bay Times.

Fake News

Full article: Rated 3/5 “Fake News”

In September 2016, the Poynter institute published a list of signatories of the code of conduct applicable to its International Fact-Checking Network. It declared itself to be "committed to promoting excellence in fact-checking" and stated that "We believe nonpartisan and transparent fact-checking can be a powerful instrument of accountability journalism; conversely, unsourced or biased fact-checking can increase distrust in the media and experts while polluting public understanding." By 23 November 2016, 40 groups around the world had declared their affiliation to its code of ethics.[2]


The combined salaries of the chairman, treasurer, and president of Poynter in 2012 wwere reported to exceed $1 million, a year in which the institute lost $1.75 million.[3] In December 2016, the Craig Newmark Foundation (an organization established by the founder of Craigslist) donated $1 million to the Poynter institute to fund a chair in journalism ethics.