Difference between revisions of "Jens Litten"

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}}'''Jens Litten''' was a radical student leader in [[1968]] who switched sides and attended the [[1969 Bilderberg meeting]]. He worked for [[Axel Springer]] as editor in chief of the Springer magazine "Winners", targeting the demographic of 'the newly successful'.
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==Backgroud==
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Jens Litten had a [[bourgeois]] background. His father was a stock exchange [[lawyer]]. During the late 1960s Litten was one of the heads of the student movement (APO) in [[Hamburg]], and President of the General Students' Committee (AStA). During the [[1968]] rebellions, he became known for his vocal revolutionary rhetoric. He participated in violent demonstrations, throwing rocks against the HQ of the reactionary [[Axel Springer]] press empire after the [[assassination attempt]] on [[Rudi Dutschke]].
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==Activities==
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Litten's invitation to the [[Bilderberg/1969|1969 Bilderberg meeting]], made him one of the youngest Bilderbergers ever.<ref>Possibly the second youngest, after [[Boyan Slat]] who was 22 when he attended the [[2017 Bilderberg]]</ref> The group was apparently looking for fresh blood, and his invitation might be further explained by his book ''A Missed Revolution?''<ref>https://www.spiegel.de/spiegel/print/d-45789185.html</ref>, published in early 1969, which criticized the movement he himself had led for "hectic actionism” and “a lack of reality control". (One might also speculate that he had some sort of contact with the authorities when he was student leader, which would have helped making him approved).
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==Career==
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A decade later Litten developed the concept of the "Winners" magazine for [[Axel Springer]] together with [[Zurich]]-based HR consultant [[Dieter Rickert]]. "Stories about successful people, enriched with easily digestible economic topics. All according to the motto that 'success is really no shame'."<ref>https://www.spiegel.de/spiegel/print/d-13527666.html</ref>
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He also took work for the cigarette company [[British-American Tobacco|BAT]] and their top brand "HB", where he developed the "HB-Bildatlas" - a colorful series of booklets in which beautiful landscapes are presented under the HB label'; lucrative PR work for [[Lufthansa]]; and finally as a property buyer on [[Rügen]]. As analyst [[Albrecht Müller]] pointed out "Such a career is not entirely untypical for some who appeared particularly verbally radical and who later adapted themselves to the system to a special degree."<ref>https://www.blog-der-republik.de/50-jahre-danach-erfahrungen-in-und-mit-der-68er-bewegung-teil-3/</ref>
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Latest revision as of 15:29, 27 December 2020

Person.png Jens Litten IMDBRdf-entity.pngRdf-icon.png
(student leader, propagandist)
Litten2.png
Born1944?
NationalityGerman
Student leader who sided with the deep state and chose a career over radicalism. Possibly the second youngest Bilderberger ever.

Jens Litten was a radical student leader in 1968 who switched sides and attended the 1969 Bilderberg meeting. He worked for Axel Springer as editor in chief of the Springer magazine "Winners", targeting the demographic of 'the newly successful'.

Backgroud

Jens Litten had a bourgeois background. His father was a stock exchange lawyer. During the late 1960s Litten was one of the heads of the student movement (APO) in Hamburg, and President of the General Students' Committee (AStA). During the 1968 rebellions, he became known for his vocal revolutionary rhetoric. He participated in violent demonstrations, throwing rocks against the HQ of the reactionary Axel Springer press empire after the assassination attempt on Rudi Dutschke.

Activities

Litten's invitation to the 1969 Bilderberg meeting, made him one of the youngest Bilderbergers ever.[1] The group was apparently looking for fresh blood, and his invitation might be further explained by his book A Missed Revolution?[2], published in early 1969, which criticized the movement he himself had led for "hectic actionism” and “a lack of reality control". (One might also speculate that he had some sort of contact with the authorities when he was student leader, which would have helped making him approved).

Career

A decade later Litten developed the concept of the "Winners" magazine for Axel Springer together with Zurich-based HR consultant Dieter Rickert. "Stories about successful people, enriched with easily digestible economic topics. All according to the motto that 'success is really no shame'."[3]

He also took work for the cigarette company BAT and their top brand "HB", where he developed the "HB-Bildatlas" - a colorful series of booklets in which beautiful landscapes are presented under the HB label'; lucrative PR work for Lufthansa; and finally as a property buyer on Rügen. As analyst Albrecht Müller pointed out "Such a career is not entirely untypical for some who appeared particularly verbally radical and who later adapted themselves to the system to a special degree."[4]


 

Event Participated in

EventStartEndLocation(s)Description
Bilderberg/19699 May 196911 May 1969Denmark
Hotel Marienlyst
Elsinore
The 18th Bilderberg meeting, with 85 participants
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References