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Difference between revisions of "Subvertising"
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==Methods== | ==Methods== | ||
− | The [[Billboard Liberation Front]]<ref>http://www.billboardliberation.com</ref> has written that "a can of spray paint, a blithe spirit, and a balmy night are all your really need" but | + | The [[Billboard Liberation Front]]<ref>http://www.billboardliberation.com</ref> has written that "a can of spray paint, a blithe spirit, and a balmy night are all your really need" but published a guide about target selection, planning, tactics, personnel and publicity.<ref>https://libcom.org/organise/subvertising-billboards</ref> |
=="War on Terror"== | =="War on Terror"== | ||
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The "[[War on Terror]]" is a target of subvertising. | The "[[War on Terror]]" is a target of subvertising. | ||
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[[Image:Subvertising lifes better with pictures.jpg|300px|left]] | [[Image:Subvertising lifes better with pictures.jpg|300px|left]] | ||
[[Image:Subvertising shiny isnt it.jpg|300px|left]] | [[Image:Subvertising shiny isnt it.jpg|300px|left]] | ||
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==References== | ==References== | ||
{{reflist}} | {{reflist}} | ||
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Revision as of 15:46, 23 July 2019
![]() ![]() (protest) ![]() ![]() | |
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![]() A subvertisement of an advertisement of the UK Army | |
Interest of | Adbusters |
Subvertising is the subversion of advertising. The aim is to make small, subtle changes to a billboard which make big changes to its effect. The two main methods are addition of a word, phrase, logo etc e.g. by spray can, or the replacement of an advert by an alternative but similar one.
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A subvertisement of the 2008 Counter-Terrorism advertising campaign
Methods
The Billboard Liberation Front[1] has written that "a can of spray paint, a blithe spirit, and a balmy night are all your really need" but published a guide about target selection, planning, tactics, personnel and publicity.[2]
"War on Terror"
- Full article:
“War on Terror”
- Full article:
The "War on Terror" is a target of subvertising.
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