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Concept.png Advertising 
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Interest ofEdward Bernays

Advertising is used by corporations to try to increase or create people's desire to purchase their products


Full article: Subvertising

Subverted advertising, a.k.a. subvertising, is advertising which has been subtly changed so as to preserve the form of the original advert, but which modifies (generally reversis) is function. Illegal in many jurisdictions, it is usually carried out covertly.


In 2015, the world spent an estimate of US$590 billion on advertising.[citation needed]


Related Document

TitleTypePublication dateAuthor(s)Description
File:Propaganda.pdfbook1928Edward BernaysA seminal work on the systematic manipulation of public opinion.
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