Sloganeering

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Concept.png Sloganeering
(deception)Rdf-entity.pngRdf-icon.png
Typeidea

Sloganeering is the use of slogans by advertising agencies[1] or politicians.[2][3] In a political context (as in advertising) it can be used to reduce the complexity of issues and incentivize people to act a certain way.


 

Examples

Page nameDescription
"Flatten the curve"A slogan introduced during the Covid 19 pandemic.
"Let's Go Brandon!"A euphemismic slogan which arose from a failed corporate media attempt to censor anti-Biden sentiment
"Protect the NHS"A slogan used in Great Britain to justify government actions around the NHS during COVID-19.
Make America Great AgainTim Walz is dead-on accurate: MAGA is weird

 

Related Quotations

PageQuoteAuthorDate
Behavioural Insights Team“Very powerful psy-ops came into play. The familiar slogan “stay home, protect the NHS, save lives” is familiar now to all of us. And that was the creation of the behavioral insights team in Number 10 Downing Street. Remarkable psychology behind that. I think the team were even very surprised by how well we behaved.”Karol Sikora23 April 2020
Karol Sikora“Very powerful psy-ops came into play. The familiar slogan “stay home, protect the NHS, save lives” is familiar now to all of us. And that was the creation of the behavioral insights team in Number 10 Downing Street. Remarkable psychology behind that. I think the team were even very surprised by how well we behaved.”Karol Sikora23 April 2020
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References


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