Marc Van Ranst
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 Marc Van Ranst  (Public health official, Doctor) | |
|---|---|
| Born | 20 June 1965 Bornem, Belgium |
| Nationality | Belgium |
| Alma mater | Hasselt University, Katholieke Universiteit Leuven |
| Interests | • Pandemics • Public messaging |
| Interest of | Jürgen Conings |
Marc Van Ranst is a Belgian public health official and Professor of Virology at the Katholieke Universiteit Leuven and the Rega Institute for Medical Research. On 1 May 2007, he was appointed as Interministerial comissionar by the Belgian federal government to prepare Belgium for influenza pandemics.
Chatham House lecture
In his 2019 lecture at Chatham House he makes several observations how to establish successful public messaging and how he managed crisis communication during the outbreak of the swine flu in 2009:[1]
| Communication and public engagement MARC VAN RANST - Lecture by Marc Van Ranst, Belgian Flu Commissioner, at the ESWI/Chatham House Influenza Pandemic Preparedness Stakeholders Conference on 22 January 2019. |
- it is important to be omnipresent in the first days of the start of a pandemic, attracting media attention, making journalists used to get all important information from you (the public health official)
- talking about fatalities is important (to get attention)
- inexperienced journalists will bring problems as time moves on
- "get the vaccine while you can", "not enough vaccine" to generate high uptake
- people in Belgium are also watching French television and were getting different messages, creating problems for the messages tried to get out
- Wolfgang Wodarg is incorrect to allege corruption and big pharma influence on scientists and government agencies
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